Finsbury Park Flowers Privacy Policy
Introduction
This Privacy Policy provides comprehensive guidance on how your personal data is handled by Finsbury Park Flowers. It applies to all customers placing orders with Finsbury Park Flowers from Finsbury Park and its neighbouring districts. We are committed to ensuring that your privacy is protected and that your data is managed in accordance with the UK and EU General Data Protection Regulation (GDPR).
What Data We Collect
When you place an order or interact with Finsbury Park Flowers, we may collect and process the following types of information:
- Identity Data: Name, title, and contact information (address, postcode).
- Contact Data: Email address and phone number (where supplied for delivery or notifications).
- Transactional Data: Records of products ordered, order history, and payment details (processed via our payment service providers).
- Delivery Data: Recipient name, delivery address, and any delivery notes you provide.
- Technical Data: IP address, browser type, access times, and website navigation patterns (collected via cookies or analytics tools).
- Correspondence: Any communications sent to us, such as queries, feedback, or complaints.
Lawful Basis for Data Processing
Our collection and use of your personal information relies on the lawful bases set out by the GDPR, including:
- Contractual Necessity: Processing your order, fulfilling deliveries, and managing payments are essential to the services you request from us.
- Legal Obligation: We may need to retain personal data for compliance with legal and tax requirements.
- Legitimate Interests: We may process your data to improve our services, resolve disputes, prevent fraud, and ensure the security of our website, providing such processing does not override your rights and freedoms.
- Consent: For sending marketing communications, we only do so where you have provided clear consent. You can withdraw consent at any time.
How We Use Your Data
We process your personal data for the following purposes:
- To process and fulfil your flower orders, including communicating order progress and updates.
- To deliver products to the intended recipient, using the provided delivery information.
- To process payments, prevent fraudulent activity, and resolve payment issues in conjunction with our payment service providers.
- To comply with legal or regulatory obligations, including accounting and tax requirements.
- To respond to your queries, requests, or complaints, and to provide customer support.
- To analyse website usage, improve user experience, and for business management purposes.
- With your explicit consent, to send you special offers or newsletters relevant to Finsbury Park Flowers.
Data Retention
Finsbury Park Flowers ensures that personal data is retained no longer than necessary for the purposes for which it was collected. We generally hold order and customer details for up to six years to comply with legal, taxation, and regulatory requirements. Where consent-based data (such as marketing preferences) is held, we retain such data only until you withdraw your consent. After such periods, your information will be securely deleted or anonymised.
Data Processors and Sharing
Your personal data may be shared with trusted third-party service providers strictly for operational purposes, such as:
- Payment Processors: Secure online payment facilitators to process your transactions.
- Delivery Partners: Couriers or in-house drivers to ensure efficient and accurate delivery of your orders.
- IT Service Providers: Hosting and technical support for our website and business systems.
- Analytics Providers: Services that provide insight into how our website is used (such as visitor analytics).
All third parties with whom we share your data act only on our instructions and are required to comply strictly with data protection requirements. We do not sell or share your personal information with third parties for their own marketing. Personal information is not transferred outside the UK or European Economic Area unless this can be ensured through approved mechanisms and protections as required by the GDPR.
Your Rights under GDPR
As a data subject, you have the following rights in relation to your personal data:
- Right to Access: Request a copy of any personal data we hold about you.
- Right to Rectification: Request correction of inaccurate or incomplete information.
- Right to Erasure: Request deletion of your data where it is no longer necessary for the purposes collected or where you withdraw consent.
- Right to Restriction: Request limitation on processing your data under certain conditions.
- Right to Data Portability: Request your personal data in a structured, commonly used format for transfer to another controller.
- Right to Object: Object to processing where we rely on legitimate interests or for direct marketing purposes.
- Right to Withdraw Consent: Where processing is based on consent, you may withdraw it at any time.
- Right to Lodge a Complaint: You may raise concerns with the Information Commissioner’s Office (ICO) or your local supervisory authority if you believe your data rights have been infringed.
To exercise any of these rights or for more details about our privacy practices, please contact us using the details provided on our website or through your usual contact channel.
Policy Updates
This policy may be updated from time to time to reflect changes in legal or regulatory requirements, service improvements, or customer feedback. We encourage you to review this page periodically for the latest information about our privacy practices. Where changes are significant, we will notify you in a prominent way.
Contact and Further Information
If you have questions about this policy or require further information about how your personal data is managed by Finsbury Park Flowers, please contact us using the details provided on our website. Thank you for trusting us with your order – protecting your privacy is fundamental to our service.
